Eden Enterprise (Litter)

Eden Enterprise (Litter)

Eden is an initiative started in Little Rissington to clear their streets of litter. I only discovered Eden Enterprises today by accident and their initiative matches mine in Upper Rissington. Personally, I have collected bags of rubbish on the Upper Rissington access roads and therefore understand why those in Little Rissington have adopted the Eden system.

Read on to learn how EDEN has helped Little Rissington.

Little Rissington is a small Gloucestershire village of 280 people situated between two towns, on a shortcut between London and the heart of the Cotswolds. In the 1960s, children played football and tin can copper on and around the main road – pausing perhaps five or six times an hour to allow a car through. Today, it’s a busy thoroughfare and parents keep their children well away from the road. Where traffic goes, litter follows and Little Rissington is no exception. About two black bins worth of litter finds its way onto the parish roads and verges every month. In January 2019, Little Rissington decided to call time on this litter and create a pristine parish.

The villagers found out early in the process that they would have to achieve their goal without the help of the district council, bar the donation of some litter-picking equipment. Councils are geared to cleaning accumulations of litter, not picking up litter on sight as the villagers now do.

Little Rissington eventually adopted the Eden System devised by a resident. Since mid-February 2019, roads throughout the parish have been completely litter-picked at least twice a week. The parish now looks pristine and this has encouraged parishioners to keep it that way by carrying a bag in their overcoat and picking up litter when they see it, while visiting neighbours, walking the dog, going to church, or just going for a stroll.

If you would like your parish to adopt the Eden System, let us know below. We are a non-profit and make no charge for helping parishes. We will eventually cover our costs through the in-app sale of litter-picking and outdoor paraphernalia, and other social enterprises yet to be dreamt up. For the moment, we depend on generous donations and support from the public.

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